Corporate Culture

　　Our Mission
　　　　Excellence for You.
　　　　——Excellent services to clients
　　　　——Maximum returns to shareholders
　　　　——Real success for our people
　　　　——Great contribution to society

　　Our Vision
　　　　A global leading bank with the best profitability, performance and prestige.

　　Our Values
　　　　Integrity Leads to Prosperity.
　　　　——Integrity, Humanity, Prudence, Innovation, and Excellence.